Final Digipak Cover

Digipak design

Digipak design

Writing style

On my magazine i will need a consistent writing style and design. This is to allow FEAR THE UNKNOWN products to become recognizable, and adhere to the metal genre.

Slipknots writing style

Magazine Advertisement Planning

This is an example of 'Metal Hammer' magazines music advertisements, it shows a unique style of the band with a forward approach, shirtless guy with arrows in him, this therefore gives of the impression of straight to the point.

The title of the band is also 'in your face' with striking letters and bold outlining. All of these factors put together therefore show a stunningly unique perspective and visual representation of the band that leaves an impression.

If we compare this to a magazine such as 'RadioTimes' we can see that it is a lot less 'serious', more clean edges, neat and tidy. With a striking presentation of the magazine title but less striking band/musician title, suggesting it is more of a general 'chat' than serious PR.

Therefore with this in mind I believe to get the best advertising for 'Fear The Unknown' a specialist music magazine will have to be used such as 'Metal Hammer' or 'Kerrang'.

Proposed band symbol

Here is my first proposed symbol for our band. It is in its very first stages, however i believe that i should go along with this type of design. It is both simple (four intermixed letters), and has meaning (the name of the band.

Digipak design

I have decided on which type of design i will be using for my digipak. This design will be a slip case design, the reasons for this being:

• It is cheaper to manufacture
• It is easier to manufacture
• Although being simple, it is bold (and so relates to the genre of our music)

Here is an example of a slip case digipak

Band symbols

After looking at both digipaks and magazine advertisements it is clear to see that many bands have a symbol. This is to allow them to become instantly recognized to their target audience. Here are some examples:

Ramstein

Metallica 

Slipknot

It is evident to me that creating a symbol for the band is a logical way in ensuring that as their profile increase, they are able to be more easily recognized through their symbol.

The symbols also act as a way of showing the bands beliefs, and so many people (our target audience), may buy into this and have the symbol on their t-shirts or wrist bands as well as posters. 

Magazine Advert and digipak analysis

Upon first views it is clear to see that the adverts  in magazines and digipaks have clear characteristics, these being:

• There will be at least one band members face clearly visible
• If not there will be a symbol that is recognizable to the band
• The colours are bold - with red and black being dominant
• There is a large presence of war/death often shown - ways in which this is done is through the colour red being blood like, and through many back ground shots of destroyed landscapes or weapons
• The saturation on the pictures is also lowered, as well is the brightness
• The pictures shown can also show two clear distinctions - the colours and themes are organic, or they are metallic.

Digipaks

We are hoping to create a digipak for Fear The unknown, and so to aid me with this process I will be looking at digipaks from various artists. I will analyse certain digipaks at a later date, however at this moment in time I will only post examples of digipaks that I have found. 

The Gorillaz

Slipknot

Oasis

Welcome

This is my new A2 blog for media, i hope you enjoy my posts!