Final Magazine Advertisemet

Magazine advertisement

Writing style

On my magazine i will need a consistent writing style and design. This is to allow FEAR THE UNKNOWN products to become recognizable, and adhere to the metal genre.

Slipknots writing style

Magazine Advertisement Planning

This is an example of 'Metal Hammer' magazines music advertisements, it shows a unique style of the band with a forward approach, shirtless guy with arrows in him, this therefore gives of the impression of straight to the point.

The title of the band is also 'in your face' with striking letters and bold outlining. All of these factors put together therefore show a stunningly unique perspective and visual representation of the band that leaves an impression.

If we compare this to a magazine such as 'RadioTimes' we can see that it is a lot less 'serious', more clean edges, neat and tidy. With a striking presentation of the magazine title but less striking band/musician title, suggesting it is more of a general 'chat' than serious PR.

Therefore with this in mind I believe to get the best advertising for 'Fear The Unknown' a specialist music magazine will have to be used such as 'Metal Hammer' or 'Kerrang'.

Proposed band symbol

Here is my first proposed symbol for our band. It is in its very first stages, however i believe that i should go along with this type of design. It is both simple (four intermixed letters), and has meaning (the name of the band.

Magazine advertisement

For my magazine advertisement i shall be making two A5 sized advertisements. This is because i want to broaden the profile of our new band, and so to do this i have to target a wide range of people, and this can only be achieved by having one advertisement which appeals to metal fans (our target audience) and one which appeals to other music fans.

Here is an example of the band Iron Maiden featuring in a metal magazine and a rock magazine, appealing to different audiences but conveying the same music:

Metal Hammer

Kerrang 

Band symbols

After looking at both digipaks and magazine advertisements it is clear to see that many bands have a symbol. This is to allow them to become instantly recognized to their target audience. Here are some examples:

Ramstein

Metallica 

Slipknot

It is evident to me that creating a symbol for the band is a logical way in ensuring that as their profile increase, they are able to be more easily recognized through their symbol.

The symbols also act as a way of showing the bands beliefs, and so many people (our target audience), may buy into this and have the symbol on their t-shirts or wrist bands as well as posters. 

Magazine Advert and digipak analysis

Upon first views it is clear to see that the adverts  in magazines and digipaks have clear characteristics, these being:

• There will be at least one band members face clearly visible
• If not there will be a symbol that is recognizable to the band
• The colours are bold - with red and black being dominant
• There is a large presence of war/death often shown - ways in which this is done is through the colour red being blood like, and through many back ground shots of destroyed landscapes or weapons
• The saturation on the pictures is also lowered, as well is the brightness
• The pictures shown can also show two clear distinctions - the colours and themes are organic, or they are metallic.

Welcome

This is my new A2 blog for media, i hope you enjoy my posts!